Take a Closer Look

After a nationwide search, Ardmore Tourism hired us to help them re-brand the city to attract more visitors. From I-35, this southern Oklahoma community looks like a land of flagged hotels and chain restaurants. But Ardmore is a historic, resilient community with lots of interesting quirks to be found in the most unexpected places. From a new brand to a new, branded wayfinding system, we’re helping visitors Take a Closer Look at Ardmore.

Brand Identity


Wayfinding System

Brand Reveal Video