Life-loving Enthusiasm

Cubic worked in partnership with StudioPOP in creating a brand ecosystem to support a vision of a fun, music-driven and high-energy community of life-loving enthusiasts. From the simple and colorful visual language to the invigorating, bold and functional spaces, Cubic was able to create an all encompassing user experience that celebrates community, bodies in motion and a well-balanced, ultra-positive lifestyle.

Brand Identity

Environmental Design

Sample Applications

Postcards